Notes of all the compulsory lectures of the course Qualitative Methods in Media and Communication (CM2006) of the International Bachelor of Communication and Media. Includes all the lectures given by dr. Dumitrica & dr. Pridmore in week 1-8: Introduction Qualitative Methods, Observation & Ethnographic Research, Interviews & Sampling, Focus groups, Working with Material & Textual data, Introduction to Data analysis & Interpretation, Writing & Assessing Qualitative Research
- IBCoM (International Bachelor Communication & Media) graduate at Erasmus University Rotterdam (EUR)
- Studying MSc UvA BA (Business Administration): Digital Marketing at University of Amsterdam (UvA)
+ notes of certain subjects at highschool (DUTCH/VWO/E&M)
communication as a social force communication ethics communication technologies and their impacts consumer behaviour and marketing action influencer marketing intercultural communication international and global communication international bachelor communication & media media systems in comparative perspective qualitative methods in media and communication social media marketing